How Much Does Google My Busines Optimisation Cost?
The GMB Optimisation Cost Gives The Best ROI Of Any SEO Strategy!
It may come as a surprise to many people that Australian Businesses on average receive more activity of all kinds on their Google My Business Listings than any other surveyed nation. That survey included USA, UK and Canada. Actions include Website Visits, Phone Calls and Direction Requests. The really good news is that Google My Business optimisation costs less than the old SEO strategy that you may be currently paying for.
SEO vs GMB Optimisation
Don't get me wrong, SEO is not dead. But if you are a local business on a budget, GMB Optimisation is a cheaper and more effective alternative. Here is a comparison of each.
Google My Business Optimisation
- Best suited to local businesses
- Rank position between 4 and 6
- 27% of activity is direct phone calls
- Our price $380 per month
Search Engine Optimisation (SEO)
- Needs monthly activity
- Best Rank position 7 and lower for local businesses
- Focus on Web Visits
- Typically costs $900 to $2,000 plus per month
Of course when looking at the Google My Business optimisation cost, you have to take into consideration what you get from a successful campaign. If you are a local business, page 1 search results for your customers are likely to include:
- 3-4 paid (adwords) listings
- 3 GMB listings
- 8 Search listings
That means that the best result you can get from SEO is a position 7 ranking which is optimistically referred to as position 1 by SEO marketers. The Google My Business Optimisation best result is a position 4 ranking with maps listing, Google review rating and a picture. No wonder the click through rate on Google My Business listings has increased by 29% and phone calls by 22% in the last year.